Free Keyword Research with Flipkart for SEO Optimized Listing in 2025


When selling a product on Flipkart, simply listing it is not enough. To achieve true success with sales and a bigger audience, the seller should optimize the listings for both Flipkart search engines and external search engines like Google.

An essential part of this optimization is effective keyword research. Although there may not be any direct keyword research tools offered, Flipkart itself offers several free indicators that could be used to increase product visibility.

Means that how customers search for products on Flipkart is the basis of Flipkart SEO & Listing Optimization success. Starting by utilizing Flipkart’s internal search and analyzing customer behavior gives you access to the various words and phrases they are using.

This free way works as an organic keyword research tool for Flipkart and helps you create listings that have a higher chance of showing up on relevant searches.

Why Keyword Research Matters for Flipkart Sellers

Keyword research on Flipkart is an instrumental tool, serving the same purpose as in any e-commerce scenario: 

  • Understanding the nature of consumer searches: Buyers search for products, echoing specific words and phrases in their minds. So, it is vital to understand which specific search terms the customers can use for what products.   
  • Search volume on the various terms: The more search volume the keyword has, the greater priority it will require.
  • The competition for the specific keywords: This can help in designing your keyword strategy according to the number of people searching that particular keyword.
  • Long-tail keywords: This means they are mostly very long and specific to a certain aspect; hence, fewer competitors and probably more conversions.

You can save a lot of hours in planning your product titles, descriptions, back-end keywords, and conversion optimization search rankings to get more organic traffic to your listings by using this free Keyword Research Tool, Flipkart, present in the platform’s search features.

This may further minimize your dependence on paid advertising to almost entirely and increase your overall profitability. For more comprehensive support in managing your online presence, try Flipkart account management services. 

How to Use Flipkart’s Free Keyword Research Tool

To a great extent, it’s possible to do Flipkart keyword research without their dedicated keyword research dashboard by leveraging their built-in search bar and analyzing the search results. This is how Flipkart keyword research can be achieved for free:

  • Start with Broad Keywords: Type in a few broad terms that could mean something within your product category in the Flipkart search bar. For example, in the case of women’s dresses: “dress for women.”
  • Analyze Autocomplete Suggestions: Flipkart’s autocomplete feature then shows queries as you begin to type in the search bar. These suggestions provide a wealth of information, indicating what customers are actually searching for at that instance. Write down any pertinent suggestions. For example, along with “dress for women,” you may also see suggestions such as “party wear dress for women,” “night dress for women,” “midi dress for women,” etc. These are important keywords that you should take into consideration. This is your first entry into testing out the Flipkart free Keyword Research Tool.
FLIPKART KEYWORD RESEARCH AUTOCOMPLETE
  • Spy on Competitors’ Listings: View the top-ranking listings for your target keywords. Please take note of the keywords they use in their titles, bullet points and descriptions. Please don’t copy them wholesale, but let them guide you in picking your own keywords since some keywords will indicate the competitive landscape of your chosen keywords.
spy on top ranking products
  • Explore Flipkart’s Category Navigation: Browse through the different categories and subcategories on Flipkart. The names often imply the relevant keywords that the user would use to filter their search.
  • Analyze Customer Reviews and Questions: Read customer reviews and the “Questions & Answers” section for similar products. Most likely, they will use the same keywords in their feedback or inquiry that were in their search. This gives you insight into what their language and needs truly are.

Finding Long-Tail Keywords with Flipkart’s Free Tools

The lower the competition, the more targeted the traffic is through longer and more specific phrases, with “comfortable cotton summer dress for women under 1000” being an example.

Flipkart suggests good long-tail phrases through autocomplete and related searches. By mixing broader terms with specific attributes like material, style, price range, and color, you may be able to find long-tail keywords that are valuable to niche customer segments.

Optimizing Your Flipkart Listings with Your Research

After collecting relevant keywords from the free keyword research tool for Flipkart, you should now include them in your product listings:

  • Product Title: Write it into the title as a primary and most relevant keyword. The title must be clear and to the point while including its central keywords.
  • Bullet Points: Use secondary and long-tail keywords on the bullet points to mention the main features and benefits of your product.
  • Product Description: Produce an interesting and detailed product description with multiple relevant keywords that can be naturally included. The main purpose is to inform the customer while still keeping it optimized. 
  • Backend Keywords: On Flipkart, sellers have the option of adding some backend keywords that are not visible to the customer and will be used for search matching. Here are some relevant keywords you should use that you couldn’t easily fit into your title or description.

Avoiding Keyword Stuffing

Indeed, it is important to make use of relevant keywords, but not at the expense of “keyword stuffing”, that is, the superfluous repetition of some keywords, such that it appears unnatural in your listing. This might adversely affect your search position or provide a poor experience for the customer. The focus should be on writing relevant, crisp, and informative content, which can organically inject the target keywords into it. 

Conclusion 

It is always changing, and Flipkart keyword research keeps on going. Keep an eye on your listening performance, look at the trending search terms, and keep your keywords updated as and when required to stay ahead of the competition. Consistency in using the free Keyword Research Tool Flipkart, which is to be found in the features of this platform, even by changing your strategy based on performance data, makes it more likely to provide you with even more organic visibility and sales on Flipkart.

How Amazon Business Consultant Increase Your Store Sales & Revenue


In the digital age, Amazon is a huge marketplace offering various products worldwide. Sellers aim to improve and increase sales on Amazon, seeking guidance from experts known as Amazon business consultants. These consultants may provide valuable advice to help sellers with amazon account management services, and help them achieve their financial objectives and excel on the platform.

Amazon Business Consultants Increase Revenue in Several Ways:-

Optimizing Product Listings:

Amazon business consultants understand the importance of refining product listings. They focus on improving product titles, descriptions, and images to attract potential customers, ultimately boosting visibility and attracting more traffic to your products.

Enhancing Product Page Conversion:

It’s not just about bringing visitors to your page; the objective is to convert them into customers. Amazon store consultants analyze product pages to pinpoint any factors that could discourage purchases. They may propose enhancements to content and pricing and leverage customer reviews to instill trust and drive sales.

Implementing Effective Advertising Strategies:

Amazon provides different advertising choices like Sponsored Products, Brands, and Display Ads. Business consultants excel in creating customized advertising campaigns. This helps you manage your campaigns well. By putting ads in the right places and choosing the best keywords, they can make more people see your product. This also brings in visitors who are more likely to buy from you.

Navigating Amazon’s Algorithm Changes:

Amazon regularly changes its algorithms, affecting the ranking and visibility of products in search results. Staying updated with these changes can pose challenges for sellers. Amazon business consultants keep track of algorithm updates and help sellers adjust their strategies accordingly. This ensures that your store complies with Amazon’s rules and maintains its performance in search rankings.

Analyzing Your Competitors and Pricing Tactics:

Understanding your competitors is vital for achieving success on Amazon. Specialists in Amazon seller central closely analyze competitors to identify their strengths and weaknesses. They use this information to set competitive prices that also generate profit for you. This helps you find the right balance in the market.

Optimizing Fulfillment and Shipping:

How quickly and smoothly you deliver orders can really affect how happy your customers are. Consultants examine your current delivery processes and offer suggestions for improvement. Whether you rely on Amazon’s delivery service or manage your own, their goal is to ensure that customers are satisfied with their overall experience.

Offering Insights Based on Data Analysis:

Amazon business consultants utilize tools to analyze data and gain insights into your business. By studying sales trends, customer behavior, and market conditions, they provide practical guidance and recommendations. This helps improve how well your store does and makes more money.

Staying Compliant with Amazon Policies:

Amazon has clear rules and standards that sellers need to follow. Consultants make sure your business follows these rules to avoid getting in trouble. They help you understand how to use trademarks correctly and follow the guidelines for listing products. This ensures that you communicate with customers in the way Amazon wants.

Building a Strong Brand Presence:

Amazon consultants understand how crucial it is to build your brand on the platform. They help you create a strong and consistent brand image with improved storefronts and A+ Content. This includes telling engaging stories about your brand to keep customers coming back. Additionally, this assists in distinguishing your products in a crowded marketplace.

Leveraging Customer Reviews:

Getting positive reviews is essential for building trust and credibility. Consultants assist sellers in generating more positive reviews, addressing customer feedback, and resolving issues promptly. They know how much reviews affect how many people buy something, so they focus on making sure your online reputation is positive.

Expanding Product Catalogs and Diversifying Offerings:

To make more money, consultants recommend carefully adding more products to what you sell. This might mean adding things that go well with what you already have or trying out new types of products. Selling a variety of things helps you reach more customers and brings in more money for your business.

Utilizing Amazon’s Marketing Tools:

Outside of Amazon, consultants might recommend using social media to make more people aware of your brand. Platforms like Instagram and Twitter can connect your Amazon store with your social media accounts. This can bring more visitors to your store and help more people know about your brand.

Implementing Effective Social Media Integration:

Beyond Amazon, consultants may suggest utilizing social media to increase brand awareness. You can link your Amazon store to your social media accounts on platforms like Instagram and Twitter. This can attract more visitors to your store and broaden your brand’s reach.

Regularly checking and making small improvements:

Achieving success on Amazon requires ongoing dedication and effort. Consultants stress the need to keep an eye on things and keep making things better bit by bit. By regularly looking at how well things are going, what customers are saying, and how much you’re selling, they can make changes based on facts. This helps you keep doing well in the long run and stay flexible in a changing market.

Providing Training and Skill Development:

Amazon brand consultants often provide training sessions to give sellers the skills and knowledge they need. They help you learn how to use the platform by yourself. This involves keeping current with trends, effectively utilizing Amazon’s Seller Central platform, and comprehending the functionality of advertising and promotional tools.

Adjusting to Market Trends:

Consultants keep an eye on market trends and know how sales change with the seasons. They help make plans to take advantage of busy times, like holidays, and adjust how much stock you have to match what people want. This flexibility means your store stays important and makes money all year long.

Expanding Globally:

For sellers who want to sell in other countries, consultants can help with Amazon Global Selling. This program lets you sell to people in different countries, which can help your business grow. Consultants can give you helpful advice on dealing with rules in other countries, making your listings appealing to different kinds of people, and handling money from different countries.

Monitoring Competitor Strategies:

Amazon business consultants closely monitor what your competitors are doing. Consultants examine how competitors promote their products to suggest changes for your own strategies. This proactive method helps you stay ahead in a market that is always changing. Consultants play a key role in ensuring your competitiveness.

Implementing Email Marketing Tactics:

Building and fostering direct relationships with customers is crucial for long-term success. Consultants might suggest adding email marketing to your plan. This enables you to engage with your customers and encourage their return. You can distribute focused emails such as newsletters, exclusive offers, and product updates.

Measuring ROI and KPIs:

In addition to income, consultants pay attention to how well different strategies work by looking at ROI and KPIs. They use numbers to see if things like ads or changing prices are working. This helps them make smart choices based on facts and keeps them making things better over time.

Ensuring Mobile Optimization:

As more people use Amazon on their smartphones and tablets, consultants stress the vital need to improve the user experience for mobile devices. They make sure your product pages, store, and ads work well on mobile devices. This improvement makes it easier for mobile users to shop, helping you reach more customers and expand your buyer pool.

Taking Advantage of Amazon Prime:

Amazon Prime offers valuable benefits like customer loyalty and fast shipping. Consultants can assist you in maximizing these benefits, whether through Fulfillment by Amazon (FBA) or Seller Fulfilled Prime (SFP). Offering streamlined shipping choices improves the overall shopping experience and promotes repeat purchases.

Advising on Inventory Management:

Effective management of inventory is vital to prevent shortages and surplus stock. Amazon consultants aid in the implementation of tools for forecasting inventory requirements, establishing reorder thresholds, and optimizing storage expenses. This guarantees that you maintain appropriate inventory levels to meet demand while keeping holding costs low.

Exploring Collaborations with Influencers:

Consultants might think about collaborating with industry-specific influencers. Joining forces with influencers can increase your amazon sales with the brand’s exposure, boost credibility, and produce authentic content that connects with your desired audience. This method goes beyond standard advertising, using the trust and influence these individuals have developed with their followers.

Conducting A/B Testing:

To improve strategies, consultants frequently suggest A/B testing. This means trying out different versions of product listings, ad text, images, and other components to see what works best with your audience. A/B testing gives practical information to continuously refine your approach, ensuring it matches customer preferences.

Offering Promotions

Consultants recognize how promotions and exclusive offers can influence sales. They can recommend strategically timed discounts, limited-time deals, and exclusive offers to prompt customers to act quickly. These promotions increase short-term sales and enhance customer loyalty and satisfaction.

Harnessing AI and Machine Learning

In today’s tech-driven world, consultants might suggest integrating AI and machine learning tools into your Amazon selling plan. These technologies can aid in dynamic pricing and personalized product suggestions. Additionally, they can perform predictive analysis, offering a competitive advantage by automating different parts of your business.

Responding to Feedback

Consultants stress the significance of customer feedback and reviews. They assist sellers in creating proactive approaches to handle negative feedback and address customer issues effectively. By prioritizing customer satisfaction, they bolster your reputation, leading to organic growth through word-of-mouth recommendations.

Staying Informed about Amazon Programs

Amazon regularly introduces new programs and beta features. Consultants stay updated on these developments and evaluate their potential impact on your business. Being an early adopter of beneficial programs can give your store a competitive edge, and consultants are instrumental in recognizing and integrating these opportunities.

Educating Sellers on Amazon Trends and Policies

Ongoing learning is crucial for navigating the constantly changing Amazon environment. Consultants not only execute strategies but also educate sellers on new trends, policy updates, and effective methods. This exchange of information gives sellers the confidence to make informed choices and adapt to the constantly evolving landscape of online business.

Conclusion

In the evolving landscape of e-commerce, Amazon business consultants are essential partners for sellers. HRL could be your go to option as we are the best amazon business consulting services. We assist sellers in not just surviving but excelling on the platform. Our holistic approach covers various aspects including marketing, technology, and customer management. This ensures sellers are well-positioned for lasting success in online retail. By leveraging the expertise of these consultants, businesses can establish a strong foundation for continuous growth and profitability on Amazon. Contact us today, and get those sales at peak!

What is Amazon Local Selling and Is It Worth It


Hello, fellow Amazon sellers and entrepreneurs! If you’re anything like me, the vast landscape of Amazon has likely piqued your curiosity and ignited your entrepreneurial spirit. Amidst the vast sea of opportunities the world offers, there’s a concept sparking conversations and piquing curiosity—Amazon Local Selling. But what lies beneath the surface? Join me on a journey as we explore this intriguing avenue through the lens of an Amazon seller, delving into its potential advantages and challenges.

The Heart of Amazon Local Selling

Imagine this: Amazon Local Selling is like tailoring a finely crafted suit that perfectly fits the preferences of different regions. It’s the art of presenting your products in a way that resonates deeply with the local crowd. But let’s not rush ahead; let’s delve into the details and see if this path truly beckon

A Personal Connection: The Power of Data

In the realm of Amazon Local Selling, personalization is the guiding star. Data, the lifeblood of e-commerce, takes center stage. Amazon’s vast reservoir of information offers insights into regional tastes, buying habits, and cultural nuances. Just envision being able to weave your product descriptions, images, and marketing content into a tapestry that seamlessly matches the pulse of specific communities.

A Fascinating Insight: The Magic of Targeted Ads

Did you know that Amazon’s advertising solutions are like skillful painters using the palette of data to create masterful works? Meticulously tailoring Amazon Advertising Campaigns allows them to find their mark within specific regions, demographics, and shopping behaviors. So, when you step into the world of Amazon Local Selling, you’re not tossing a coin into the wind—you’re harnessing the force of data-driven advertising.

Pros of Amazon Local Selling 

To an Amazon seller, Local Selling beckons like a vibrant, undiscovered gem ready to be unearthed:

  • Building Bonds: Tailoring your offerings to local tastes establishes a personal connection. When customers find something that mirrors their preferences, engagement naturally follows.
  • Rising Above: Local Selling can be your spotlight in the vast Amazon marketplace, where products can blur into a mosaic. It lets you carve out a niche and connect with a dedicated audience.
  • Identity Amplification: Presenting your products in a way that aligns with local sensibilities can boost your brand. You’re not just a seller; you understand and respect distinct communities.

Cons of Amazon Local Selling

Yet, like all paths, this one has its share of challenges:

  • Regional Boundaries: By its nature, Local Selling confines you to specific regions. This restriction curtails your sales potential in contrast to more expansive strategies.
  • Balancing Acts: Orchestrating inventory, shipping, and customer service across diverse regions requires finesse. Ensuring a seamless experience becomes paramount.
  • Diverse Marketing Mix: Local selling often demands varied marketing approaches for different regions. It implies dedicating additional time and resources.

Amazon Advertising Services

In Amazon Local Selling, Amazon Advertising Services emerge as your faithful companions. They offer an arsenal of tools and strategies that amplify your reach and impact:

  • Precision Strikes: Amazon Advertising Campaigns let you aim your message like an archer hitting the bullseye of a specific region, aligning perfectly with your local selling strategy.
  • Shining Spotlight: Sponsored Products give your creations a moment in the spotlight, making them visible to seekers hunting for similar items.
  • Brand Echo: Sponsored Brands showcase your brand through a custom headline, logo, and multiple products, weaving a tapestry of recognition.

Amazon Advertising Solutions

Being an Amazon seller means navigating a sea of advertising solutions. Amazon’s toolbox presents a spectrum of strategies, from sponsored content to display ads. Aligning these tools with your Amazon Local Selling approach can make your local endeavors resonate.

Is Amazon Local Selling Worth It? The Verdict

As with all crossroads, embracing Amazon Local Selling boils down to your goals, resources, and willingness to embrace a local touch. The potential rewards beckon if you yearn to build deep connections, dive into specific niches, and stand out. Yet, don’t overlook the challenges of juggling logistics and diverse marketing needs.

The Role of Amazon Advertising Services: Your Guide to Triumph

Remember, throughout this odyssey, Amazon Advertising Services are your companions on the journey. You can fine-tune your Amazon Local Selling efforts for optimal results by harnessing insights and strategic approaches.

Conclusion

Amazon Local Selling is like crafting a bespoke experience in the world of e-commerce. As the tides of online commerce continue to shift, embracing local relevance could be the compass guiding your journey. With Amazon Advertising Campaigns and a thoughtful approach, you possess the tools to navigate this path with grace.

Dear fellow sellers, the realm of Amazon is endless exploration. It rewards those who dare to innovate, use insights to navigate the maze and adapt to the marketplace’s shifting sands. Whether you step into the realm of Amazon Local Selling or chart new advertising horizons, do it with a sense of wonder, resilience, and a commitment to delivering authenticity to your customers.

Are you ready to soar to new heights on your Amazon journey? Embark on this adventure with HRL Infotechs. As trusted guides in e-commerce solutions, we specialize in helping sellers like you navigate the intricacies of Amazon Local Selling while harnessing the full power of Amazon Advertising Campaigns.

Unlock the tools and strategies to propel your local selling aspirations, connect with the right audience, and cast a radiant spotlight on your brand. Dedicated to tailoring solutions that harmonize with your unique vision, our team of experts stands ready.

Join us in the pursuit of Amazon’s success. Dive into our Amazon Advertising Services today and witness the transformative impact they can have on your local selling journey. Elevate your e-commerce voyage with HRL Infotechs—where innovation and results intertwine.

Understanding Amazon Asin: What it is and How to Get it


Concerning eCommerce platforms, Amazon is unmatched in terms of ease and scope. The best amazon account management agency helps amazon sellers in maintaining their accounts. As a reason, for several online shops, Amazon has emerged as a vital sales channel. About 350 million products are available in Amazon’s inventory, surpassing Google as the #1 destination for search queries.

Amazon utilizes ASINs to maintain order among all of those goods. Nearly every good in Amazon’s catalog has one, and knowing them is crucial if you want to market on this platform.

This tutorial will define an ASIN, explain why you require one and how to obtain one. Additionally, we’ll advise you on managing your ASINs to safeguard your brand and give you more authority over your product information pages.

What is an ASIN on Amazon?

The ASIN (Amazon Standard Identification Number) is a globally-unique identifier. Every object marketed by Amazon and its affiliates has a ten-digit alphanumeric identification called an ASIN. In essence, it’s the method Amazon uses to identify the millions of items in its collection. Such as B087JX1ZLQ for the curved wooden massage roller, meanwhile sleep supplement (another product) ASIN is B0B1ZK96QG

On an Amazon website, users can utilize the Amazon ASIN  search for searching products. For instance, you may use the ASIN: “B0BMSDZQRW” to search for the coloring toy for kids.

How Can I Find a Product’s ASIN

Mainly every Amazon product page contains the ASIN. It is located beneath the “Additional Product Information” box under the heading “Product Information.”  In this section, you can find additional product data, the best-seller status on Amazon, and the average customer rating.

Regardless of the absence of an ASIN provided in the Product details, a product’s URL will still contain its ASIN. Seek the ten-digit sequence of digits and characters within two onward slashes (‘/’), even as the URL for every product differs. The ASIN of an individual item is bold-stressed. 

Some sample URLs: 

In certain circumstances, the URL will have extra characters visible just after ASIN, such as this:

If you aren’t sure that you’ve located the correct ASIN and wish to double-check, enter it in the Amazon search field to see whether the right item is listed.

When to Generate a New ASIN vs. When to Use an Existing ASIN

Every item promoted on Amazon should contain a single ASIN and one product description page. All identical products are ultimately integrated with their ASINs. Customers will find it easier to browse Amazon’s massive collection.

Existing ASIN 

Inspect to see if the product includes an ASIN before you offer it on Amazon. You can begin to sell if one exists by making an offer underneath that ASIN. If you do this, you and any additional sellers of the same goods share the ASIN. This topic is typically for sellers, resellers, and widely distributed goods.

Create a New ASIN

You must create a brand-new item in Amazon’s catalog if an ASIN doesn’t exist. You can start selling a fresh item after Amazon gives it a special ASIN. Large brands, premium products, and suppliers with exclusive licensing rights frequently create new ASIN.

It’s crucial to understand that joining the Amazon brand registry requires trademark registration for your business.

Why Sellers Need to Pay Attention to the ASIN

Amazon sellers can manage their ASINs in a manner that safeguards their identity, improves the quality of the description, and focuses visitors on the relevant ASINs.

Employing ASINs to Safeguard Your Brand:

Brand Gating is a strategy by which Amazon lowers the number of fake goods sold on its marketplace and safeguards brands from illegal use. Without the approval of the brand owner, it bans retailers from utilizing ASINs.

Amazon directs vendors to pay a cost (typically $1,000 or more for each brand) to market a gated brand. Furthermore, the seller must show that they have a license from their label by producing documentation (such as recent bills or signed permission).

If you want to protect your label, follow these steps to have Amazon check your brand and ASINs for gating.

  • Enlist your brand on Amazon.
  • Create a support request and email a list of the ASINs you would like to add after your brand has been accepted into the programme.

You can now access more robust descriptive choices, such as a unique brand story, improved photos, and textual placements. Your ASINs will also have accessibility to A+ material if you join the Amazon brand register, which is a bonus. As per Amazon, when appropriately done, integrating A+ content to your product descriptions webpages can lead to improved conversions, more visitors, and better revenue

Increase your sales by hiring the best listing optimization services

Combining ASINs:

At the beginning of the essay, we noted that Amazon doesn’t permit numerous ASINs for a single item being sold through Amazon. Vendors frequently purposefully or mistakenly generate new ASINs whenever an ASIN for good exists.

As a result, diverse product information pages receive a diluted share of visitors for a single product. Additionally, shoppers may have an erroneous perception of the goods due to variations in the quality of product description pages and ratings.

What are Reverse ASIN Searches and Useful Tools?

The ability to seek the highest keywords for any Amazon listing, including your ASINs and those of your rivals, is described as a reverse ASIN search or Amazon reverse ASIN lookup. It contrasts with checking up search phrases and seeing which ASINs rank for each term individually.

Amazon Brand Analytics (ABA) can be used as a reverse ASIN lookup tool if your brand is listed on Amazon. When using ABA, this feature will only display ASINs among the top three-ranked items for at least one search term. It will also only display the top three ranked keywords.Additionally, other tools from outside sources can supplement this information or give non-Brand Registered Sellers another option. Though much more sophisticated technologies can begin to supply more data, such as possible cost-per-click and search frequency.

Reverse ASIN searches are primarily used to find relevant keywords.

Conclusion

Your marketing adventure requires careful consideration of Amazon ASIN. In light of its significance for your Amazon business, you should know how to obtain one. Establishing a legitimate identity for your goods to shop on Amazon more successfully would be best. A one-stop solution and best e-commerce marketing agency for Amazon merchants is HRL InfoTech’s. We are open to administering you with the product’s ASIN number. The ability for buyers to access your items is facilitated by the effective implementation of an appropriate ASIN with Amazon.

FAQS

Q1. What is ASIN?

ASIN on Amazon is a ten-letter or ten-number unique identification for goods that Amazon assigns. Its primary purpose is to identify products in its library of billions of products.
The ASIN and ISBNs correspond to books, respectively. A new ASIN gets developed when Amazon’s record adds new items.

Q2. What Does ASIN Stand For on Amazon

The term “ASIN” stands for Amazon Standard Identification Number.

Q3. What is ASIN Number on Amazon

ASIN is a ten-digit code composed of digits and letters. Using the search bar on Amazon’s home page or the add a product page in your Amazon Seller Central account will allow you to find an ASIN. Use a product’s name, brand, barcode, or EAN to find it. To obtain the ASIN number, follow the link in the search engine results page that leads to the product’s list page.

Q4. How to Get ASIN Number From Amazon

By including a distinctive EAN or UPC, Amazon can convert it into an ASIN before posting its information on the site.
If Amazon does not possess your specific item, create a new product.
To advertise your product, get some UPCs.
Amazon will then issue the goods as ASIN after you submit it along with its label UPC.

How to Sell Internationally with Amazon Global Selling?


What Is Amazon Global Selling?


Amazon Global Selling, commonly known as AGS, is a programme that enables vendors to list and sell goods on Amazon’s international markets.

Currently, Amazon has 13 online marketplaces (or websites) globally, allowing sellers to scale their operations anywhere, regardless of their physical locations.

Some online markets are pretty new; Amazon Marketplace, for instance, just opened the Australian market. For each nation, excluding those with unified amazon seller accounts, you require an Amazon seller account (individual).

  • Europe (UK, Spain, Italy, Germany, and France)
  • North America (U.S., Mexico, and Canada)

All other regions in your Unified Amazon Seller Account will be instantly accessible to you whenever you register on one of these online marketplaces.

How Does Amazon Global Selling Work?

AGS (Amazon Global Selling) is easy to use and understand. These actions are part of it:


This image shows how does amazon global selling work
  • Determine & Register: Before registering in the online marketplace where you wish to sell, you must decide.
  • List the Items: After registering, you must specify the products you want to sell.
  • Buyers Make a Purchase: The customers view your stuff after that and buy them. When this occurs, you will receive messages telling you where to ship your goods.
  • Delivery: You either deliver your goods to customers and verify shipments or authorize Amazon to handle order fulfillment via Easy Ship or Amazon FBA.
  • Fund Transfer: Additionally, Amazon sends the money it has received from the customer to your bank account after deducting its everyday expenses.

What and Where to Sell Internationally on Amazon?

In a global market, selecting what to sell and where to sell it can occasionally require time and effort. To evaluate the target market, one method is to use the “4Ps” marketing strategy framework:

1. Product

A logical tactic is to hunt for the best-selling things in your local (source) marketplace while initially selling internationally on Amazon. Could you determine what can sell well based on your past experiences and sales data reports?
While conducting the research, ask yourself these questions:

  • Why do you think the goods you’ve chosen for shortlisting will succeed?
  • Will your chosen justifications for the shortlisted goods apply to your intended marketplace?
  • Will the product benefit the target market’s consumers?
  • What advantages might you derive from marketplace differences?
     

2. Price

The following aspects need to be considered when determining price and selling outside of your local market:

  • Cost of shipping, especially when sending products directly to foreign customers.
  • International return shipping costs incredibly if you are fulfilling the orders.
  • Using Amazon FBA, you must ship your inventory to fulfillment centers overseas.
  • The price for any other customer service provider you choose or for customer support in the native tongue.
  • Costs associated with currency conversion are incurred when receiving funds in your local currency.
  • The price of translating your ASIN listings into any other language.
  • The taxes and tariffs for the target marketplace.

3. Placement

Along with expanding abroad, you should consider scaling your global Off-Amazon sales. You can create a global plan using these Amazon services:

  • Amazon Product Ads: One of the best advertising tools for giving users easy access to other products on outside websites is Amazon’s Product Ads. While customers shop for your products or other related products on Amazon.com, Amazon marketplace shows them your adverts. You must select the cost-per-click (CPC) bids and budget and upload your product catalog.
  • Multi-channel Fulfillment: As an Amazon seller, if you use Amazon FBA to manage customer orders, you can use the same feature to manage your online sales from other networks. The FBA option that fulfills orders from sources other than Amazon is “Multi-Channel Fulfillment.”

4. Promotion

Similar to your local marketplace, Amazon marketplace provides tools to assist with product promotion and advertising. These promotional techniques, which can include Money Off, Buy 1 Get 1 Free, External Benefits, and Free Delivery, vary from one Amazon Marketplace to the next.

Benefits Of Amazon Global Selling

Selling your items on a global scale can significantly improve your customer base.

The best part is that Amazon handles all your shipments’ customer service via Amazon FBA, which makes the entire process stress-free. As a result, thanks to this, you can enter the market more quickly and without spending much money. It opens the door for your international sales.

This image shows the different benefits of amazon global selling

Benefits:

  • Broader customer base: You can connect with a wider variety of customers once you sign up.
  • Amazon FBA advantage: Due to Amazon’s FBA, customer service and international delivery are no longer challenging.
  • Reduced cost for branding: Amazon makes it simple to go worldwide because you are already well-known in the market where you are already selling. It lowers the price of brand development.
  • Increased sales during festivals: Whether it’s Black Friday, Cyber Monday, or Christmas, you may increase your sales throughout the festive seasons that are observed all around the world.
  • Earn in euros, dollars, rupees, and pounds: Amazon ensures that you get paid safely and on time, handling everything from currency translations to fund deposits into your bank account.

List of Amazon Marketplaces

This images contains the list of different amazon marketplaces
Amazon Global Selling
Amazon Marketplaces
Insights
Amazon United States (amazon.com)
Traffic: 3.1 billion
Language: English
Amazon Canada (amazon.ca)
Traffic: 231 million
Language: English
Amazon Mexico (amazon.com.mx)
Traffic: 89.67 million
Language: Spanish
Amazon Europe
Amazon UK (amazon.co.uk)

Traffic: 569.64 million
Language: English

Amazon Germany (amazon.de)

Traffic: 605.38 million
Language: German

Amazon France (amazon.fr)

Traffic: 269.79 million
Language: French

Amazon Italy (amazon.it)

Traffic: 251.72 million
Language: Italian

Amazon Spain (amazon.es)

Traffic: 198.45 million
Language: Spanish

Amazon Netherlands (amazon.nl)

Traffic: 32.93 million
Language: Dutch

Amazon Sweden (amazon.se)

Traffic: 10.29 million
Language: Swedish

Amazon Poland (amazon.pl)

Traffic: Unknown
Language: Polish

Individual Amazon  Marketplaces

Amazon Japan (amazon.co.jp)

Traffic: 646.97 million
Language: Japanese

Amazon Singapore (amazon.sg)

Traffic: 7.18 million
Language: English

Amazon UAE (amazon.ae)

Traffic: 21.50 million
Language: English

Amazon Brazil (amazon.com.br)

Traffic: 115.31 million
Language: Portuguese

Amazon Australia(amazon.com.au)

Traffic: 44.71 million
Language: English

Amazon India (amazon.in)

Traffic: 295.51 million
Language: English
Amazon Saudi Arabia (amazon.sa)Traffic: 4.62 million
Language: Arabic

In order of seller popularity, they are mentioned in the table below:

As mentioned above, Amazon operates 13 online amazon marketplaces (or websites) internationally, helping you grow your e-commerce business quickly in other countries all over the globe. Allow yourself to introduce your brand and the items to millions of shoppers internationally.

After registering and selling internationally on Amazon marketplace, you immediately get access to Amazon’s customers, who trust and know its buying experience. Hence, expanding your business only means having multiple benefits without shouldering the upfront cost of building a business name. Grow your business with HRL Infotechs, reach out to us in case of any assistance right away. 

eBay Promoted Listings: How to Boost Sales while Spending Less on Advertising?


Make the Most of eBay Promoted Listings with Lower eBay Advertising Costs!

This guide will help eBay sellers to maximize sales and profit from eBay Promoted Listings while keeping expenses in check.

Did you realize that eBay Promoted Listings cost you 2 to 3 times as much with eBay’s suggested ad rates while generating no more money? So how can you improve the success of your online product sales? Sellers may spend significantly more money than necessary on e-commerce advertising due to a lack of awareness of eBay’s Promoted Listings and bidding function. Additionally, it might not produce the necessary ROI. One crucial challenge you must comprehend is when to select safer or more aggressive bids.

How Much Does eBay Advertising Cost?

A bidding process is used for eBay Promoted Listings; you can choose to pay as much or as little for them. When you put up your promoted listing, you can choose a percentage of the final sale price as the ebay advertising cost. This can range from 1% to 20% of the price of your final transaction.

You (the seller) will choose the percentage of the final sale you will pay eBay if your item is sold through promoted listings. The percentage you chose while configuring your promoted listing ad is deducted from the total sale price when a customer clicks on your promoted listing and purchases the item within a 30-day window. eBay doesn’t take the percentage unless your item sells, as long as the buyer has clicked on your promoted listing in the last 30 days.

Based on the product you chose and the category you’re selling in, eBay will let you know what average rate (%) your competitors are setting their eBay promoted listings cost under while you’re putting up your eBay sponsored listings campaign. According to your campaign and advertising plan for your eBay sponsored listing, you can choose to match competitors, go above or below, or do both.

How Can You Determine if You're Overpaying?

If you have set your eBay Sponsored Listings rate too high, there is no easy way to detect it. Overpaying will reduce your profit margin and affect your company. eBay won’t protest receiving a more significant percentage of your sale. As a result, you must experiment. It is advisable to start low and increase gradually while adhering to the rising sales pattern. That ought to constantly determine the ideal rate.

Will eBay Promoted Listings Reduce Your Profit Margin?

Knowing your business’s constraints and being diligent with your cost- and budget-controlling is essential. Your revenues will undoubtedly decrease if you increase your eBay Sponsored Listings proportion only because other merchants outperformed you. You will always have to contend with a bigger fish with a bigger budget.

As a result, adjust your eBay Promoted Listings to fit your company’s goals and profit margins.

  • Utilize your resources
  • Play to your strengths
  • Be aggressive

Increasing your percentage may not have much of an impact on sales for some listings. For some products, a lesser ad rate or none may be appropriate.

Whether or not the listing can be optimized in other areas depends on the product, how popular it is, and how much demand it has. You should also understand your item’s sell-through rate (conversion rate) before promoting the listing so that you can assess how it performs over time.

Tips to Boost Sales with Low eBay Advertising Costs

Making the most of eBay Promoted Listings would be beneficial because they are an important component of your e-commerce marketing strategy. That will increase your sales while also assisting you in keeping expenses under control. The greatest techniques for helping you lower your eBay promoted listings cost have been compiled by us.

1. Scale Up Your Product Visibility

Our findings indicate that advertising eBay product listings increase impressions (4-5 times) and product page visits (60-70%).

It’s interesting to note that advertising has a substantially lower CTR (click-through rate) than organic results—up to 10 times lower. The good news is that sales conversion rates are equivalent to organic traffic when potential customers have clicked the advertisements and are perusing the product pages.

2. Lower Ad Rates Reflect Higher ROI

Most sellers can boost their sales even more (+80%) by bidding higher (frequently at the eBay-recommended rates). The truth is that equivalent results can be obtained at 30–40% lower prices with a sound bidding approach.

ROI-optimized marketing aims to grow sales as much as possible while cutting expenditures. Organic sales, those made without advertisements, may occasionally be somewhat destroyed by paid sales, depending on the product sold and the rate at which it is promoted.

Fortunately, dismantling organic revenues by sponsored transactions is only slightly prominent. However, the circumstances may vary depending on the vendors and the products. Therefore, it is advantageous to have an automated system for managing campaigns that would turn off ads when they are not required. This supports the use of a safer bidding strategy.

3. Research & Testing Based Strategy

Due to the fluctuating ad rates of other sellers, such as greater bids during the Holiday season, sellers should regularly alter their bids. Sellers should utilize more aggressive bidding for goods with more significant profit margins. In contrast, less money should be spent on advertising for goods with lower profit margins.

Finding the correct balance in both circumstances is essential; avoid overpaying for promotions and extreme cost-cutting. You might lose a lot of prospective transactions in the latter scenario. Finding sweet spots becomes a lot simpler when you have data and can recognize trends at scale. It is inappropriate to apply the same ad rate to all product categories. Data supports it. Often, the best bidding strategy is what matters rather than a safe or aggressive one.

4. Monitor Your Store Traffic

To see the relevant statistics you may use to track which of your promoted listings are performing effectively after launching your campaign for promoted listings, scroll to the bottom of your advertisement dashboard, pick your campaign, or select any specific promoted listing.

Additionally, you may view your traffic dashboard by choosing traffic from the performance drop-down.

So, we’ll examine all the information, including impressions, page views, and sales volume. In addition to the advertised impressions, we also have organic impressions here. The percentage for those is also visible.

You can now assess the success of your promoted listing by comparing the green portion of the graph—which represents the promoted listings—to the blue portion, which represents the organic listings. The number of items sold follows the page visits.

Is it worth using promoted listings on eBay?

The product discoverability and visibility that Promoted Listing ads on eBay provide enhances your chances of making a sale. You’re much more likely to boost sales and expand your business if you use eBay advertising tools to advertise eBay listings for more visibility.

eBay Promoted listing

Why do my eBay listings have zero views?

Promoted listings, according to eBay, had a 36% increase in views. Many additional purchases result from this, and you only pay the fees on sales generated by the advertisement. Typically, no advertising price is applied to sales you made as a result of searches where you ranked.

Final Thoughts!!!

As you can see, there are many advantages for you as an eBay seller when using eBay Promoted Listings. Start small and build your investment in eBay listing marketing as you see results if you’re still unsure whether to employ it. Reach out to HRL Infotechs to assist you with eBay Promoted Listings now.